The Jordan Europe Business Association (JEBA) is a non-profit organization open to businesspersons in Jordan and Europe. JEBA was founded in 1995 following the participation of a Jordanian private sector delegation to the European Commission Med Partenariat held in Egypt in 1994. Association members include a wide spectrum of distinguished Jordanian and European firms and businesspersons. JEBA aims at promoting and strengthening sustainable trade and investment linkages between Jordanian businesses and European counterparts, focusing on small and medium size enterprises (SMEs). Vision: Creating a clear imprint on cooperation strategy with EU countries by illuminating windows on the opportunities of bilateral cooperation and establishing a strong network of Jordanian and European businessmen to promote and deepen trade between Jordan and Europe. Mission: Strengthening business relations between Europe and Jordan Objectives: Recognizing the importance of improving the efficiency of enterprises to meet the challenges of market liberalization, JEBA plans and implements activities aimed at developing the competitiveness of its members. These include: - Promoting contact and co-operation between the Jordanian private sector and its counterparts in Europe, with special emphasis on promoting exports, investment, joint projects and partnerships in the commerce and other services, as well as industry - Creating awareness among Jordan's private sector of business opportunities in Europe - Organizing inward and outward trade delegations to Jordan and Europe - Establishing a platform for Jordanian and European business to share best practices and enhance capabilities of local SMEs - Organizing seminars, workshops, and other events of interest to members.