Price Without Fear is a specialist Value, Pricing, Sales and Negotiation practice for forward thinking, ambitious organisations that truly want to achieve the Profit they deserve. We are dedicated to adding value to any company through our High Impact Profit Growth programme which focuses on hitting a sweet spot where business can achieve the maximum return for their investment in time and effort. Typically we work with businesses/organisations who – whether already successful, starting up or dealing with growth issues – don’t accept their current performance is as good as it gets and want to do better. They’re ambitious and want to realise the maximum potential Profit from their products/services and make sure they are not missing out on margin opportunities? They want a consistent approach their whole team buy into, where they all have a common purpose and goal, that delivers repeatable results focused on the Value of what they do, achieving the profit they deserve and avoids leaking margin through a lack of communication, inadequate systems or weak processes. They want to develop an engaged team that has the knowledge, skills, tools and confidence to grow and protect their price and margins so they can win more sales, more often at higher value and feel the success and fulfilment that goes with achieving sustained results. That don’t want to compete on Price and be undervalued, want to have ways of withstanding pressure from customers and competitors to lower margins or give discounts and so achieve the financial reward & success they deserve for the great customer value & results they offer. This Programme is delivered through a range of approaches - and reinforcing the methods and behaviours over time - we can ensure long term, sustainable Profit Growth. Because our clients use our proven, simple and practical tools and techniques, they achieve their results faster, more efficiently, with greater certainty and less risk.