MONTREUX JAZZ FESTIVAL IS COMING TO CHINA! When Montreux meets Hangzhou, West meets East. With this union, culture removes barriers, melody becomes borderless, and only music wins. Montreux Jazz Festival China features some of the world’s best musicians and brings an unsurpassed musical journey to China – a first even for China’s biggest music enthusiasts. The Montreux Jazz Festival China boasts several unique characteristics, including: • performances by some of the world’s best and most renowned musicians • a new generation of talented musicians • focus on «when West meets East» • infusion of new technologies for a new musical era • unique and regional music presentations by minority groups from across Asia • promotion of a sustainable model for music festivals • the founding of an Asian Jazz hub Just like the Montreux Jazz Festival, the Montreux Jazz Festival China not only brings music with the event, but also new values, including lifestyle, culture, tourism, environmental protection, social welfare, medical care, and education to music lovers worldwide. While giving some of the world’s best musicians the opportunity to perform before a Chinese audience, we will also showcase artists form minority groups in Asia and artists with disabilities. The festival is a bridge between the world and China – and it is an excellent opportunity to present international excellency to a highly receptive audience and public as well as raise the awareness of valuable brands in the Chinese market. It will be a cultural celebration of history and future, combining the classic with the innovative. The Montreux Jazz Festival China welcomes you to Hangzhou in 2021!