In the past several decades, instruments designed to make chemical and other scientific measurements have become increasingly sophisticated. Indeed, our ability to probe new systems has never been more impressive. Unfortunately, this increased sophistication has led to a substantial decrease in usability. Many instruments require extensive training and certification before even the most cursory measurements can be made. Intuitive Measurement Systems is striving to bring simplicity back into the world of measurement science. IMS is dedicated to building analytical instrumentation platforms and intuitive software that allow expert and novice users alike to make analytical measurements that are both cost effective and easy.