Our mission is to bring our customers high-quality products and experiences that enhance their lives and solve their problems. Direct Holdings Global (DHG) has a long history of successfully marketing unique products starting from our founding as Time Life. We stand behind everything we do, say and sell with the highest integrity. We started as Time-Life Books in 1961, and in over 50+ years the company has launched new product lines, expanded into new territories, and developed new distribution channels including Time-Life International, Time-Life Music, Time-Life Video, retail distribution, Lifestyle Products, and Live Entertainment. In 2003, we changed our name to Direct Holdings to better reflect the broad range of what we do. DHG includes Time Life, Lifestyle Products Group, KitchenTek, and StarVista Live as our customer-facing brands—each with its own unique brand identity but all unified by our dedication to quality products and excellent customer service.