Adcity is the pure player agency of Havas Group dedicated to Out of Home and proximity communications. Its mission is to propose local and multi-local communication strategies to clients through a powerful mix of OOH formats and locations, digital acceleration, new technologies, geo-fenced and real-time data, and creative thinking, fully integrated and cross-channel. Thanks to a proprietary data tool (with more than 10 million data points), Adcity is the first data-driven, cross-channel, online and offline, geolocalized communication agency. Adcity is also capable of accompanying clients on integrated communication problems: Media – Data – Creative. Adcity guarantees close relationships with its clients through more than 300 local experts in 35 offices across Europe, Asia, North America and Latin America.