AppMaker is a new addition to the Ideamart platform which offers individuals and SMEs the possibility to take their business to the smartphone application market. It is a wizard-based Android application creation platform. Individuals and SMEs can easily generate smartphone applications for their business and to track the sales that are generated via mobile app. This helps them to open a new sales channel for their business with a growing number of smartphone users. The platform also offers an intuitive back office for the generated applications. Which allows the SMEs to update their merchandise in a few clicks and directly push it to their customers