Our firm is different than most other rep firms in that our goal is not to see how big we can be, but rather to deliver "performance repping." We do things for our publishers they can't do for themselves or don't want to do themselves. We would rather do a few things extraordinarily well than a lot of things in an average sort of way. Our corporate philosophy is to grow our business by growing the business of the companies we represent. We don't force our publishers to accept a set form of service. Instead, we mold our service to fit their needs. If straight representation is all that's required, we provide it. If ad sales management, staffing across the whole country and marketing services are required, we'll do that, too. Whatever it takes to make our principals successful, we'll do. Our core capabilities include: Territory and Multiple-Territory Representation National Representation Ad Sales Management Consulting Established Publications, Developing publications & Launches Consumer, Business, Trade and Directories Print and Electronic Media There are three key points of "product differentiation" between us and most other rep firms: We perform. We are not interested in building a stable of representations; our interest is how well we can perform for the publishers we represent. Our attitude isn't "let's see if it will work" but "what do we have to do to make it work"? In short, we are driven to perform. We communicate like crazy. In fact, we act as though we are members of your staff. At your request, we send regular formal written call reports or ACT notes. Plus, we communicate on a regular basis via phone and email. We always tell the truth, directly and on a timely basis, good or bad. We believe that if you don't understand the reality of the territory, then it is very unlikely either of us will be successful.