Since its first edition in 2008, Hellow Festival has been connecting millions of fans through each of its editions. The Festival became one of the most important festivals in Mexico, creating and promoting a culture that values quality and eclectic experiences among the best of pop, rock, EDM, reggaeton and latin-pop of local and international talent. Hellow Festival is an engine for initiatives, proposals and discoveries that make our fans feel new sensations. Besides live music, it offer spaces for other disciplines such as contemporary art, tasty food, market area for local business, among others. Creating a multi-sensory experience to connect our fans to Hellow brand. Hellow Festival, with the help of its entire team, seeks to transfer a passion that translates into an experience of joy, coexistence, identity and enthusiasm, which can be witnessed in a single day, achieving to be a lovable brand!