The Lab is a Caribbean based advertising agency founded in 2012. In addition to its work for 60+ clients including Aruba Tourism Authority, Marriott Vacation Club, Hilton, Digicel Aruba & Curacao, Coldwell Banker, Gold Coast, Save a Lot, Blue Residences & more, The Lab has also supported projects for Aruba Doet (Oranjefonds), and the University of Aruba! In June of 2017, The Lab received the honor of being awarded Best in Business 2017 by Guardian, for their professionalism, team work and their values.