In a market driven by multimedia convergence, is born to create a new concept of audiovisual IP Management, and we do it through an end to end branding approach. From traditional TV to Social Networking and Gaming. Nottingham Forest leverages a deep comprehension of media environment, helping the owner to obtain finance and the licensee to communicate and sell more efficiently. We explore new marketing fields to reach target markets and expand the brand using the advantages that new media has to offer.