The Armored Frog is a luxury furniture company based in Pensacola, Florida, that serves clients worldwide. The company began when President & CEO, Joe Sinkovich and his wife began renovating their nearly 100-year-old home and asked carpenters to make a coffee table and planter boxes, salvaging remnants of the home's antique wood. As their friends saw the result of the carpenters work, they wanted a similar type of furniture. Armored Frog opened for business out of their garage and now occupies a 13,000 square foot production facility in Pensacola, where its craftsmen and artisans make tables, beds and other furnishings from premium hardwood. His client list includes chef Emeril Lagasse, among others of similar prestige.