As the responsible body for the university sports in Hungary, Hungarian University Sports Federation (MEFS) considers making sports a value and a fashion for young people in higher education a priority tasks. Following the main strategic lines specified in the Alfréd Hajós Plan 3.0, we can achieve our goals, which Hungarian university students in the short term as well as the health conditions of the entire nation and the economy in the long run can profit from. We consider a priority to create real value communities in connection with sports at universities, which can help to overcome social and generational problems, and which will reflect the lifestyle and life quality improving strength of the Hungarian intelligentsia and of the future intellectual elite. We need to provide young people with the opportunity and practice to be active in physical culture at least three times a week and to create an opportunity for our elite athletes to develop a dual career. We consider it extremely important to use the potential of movement literacy and movement culture to make it clear to everyone that working knowledge, decision-making and responsibility in other areas of life depend on the regular, lifestyle-integrated practice of this field of education to large extent. We believe that we can achieve the above goals together with systematic work, with the love of and respect for young people.