Throughout the past 20 years, Raya Holding for Financial Investments has expanded, diversified, and went international through more than 12 Lines of Businesses. Haier, the world’s leading home appliances company, has been a home appliances market leader for around 35 years. Raya Electric is our latest joint venture with Haier, the home appliances giant. With this partnership, Raya and Haier will combine their expertise, know-how and capital to establish one of the strongest home appliances factories in the MENA region.