Total Addressable Market service for commercial officers. C|X|O Data supports data-driven growth management. We provide enterprise and mid-market sales organisations with the digital twin of their addressable market. Enabling best-fit allocation of resources and propositions. Target account selection starts with decision ability and spend, followed by organisational characteristics. Successful growth strategies focus on spend. Allocate sales and marketing resources top-down based on deal size, scale and scope. C|X|O Data provides large account sales organisations the digital twin of their true addressable market based on spend / deal value. Scenario analyse your best possible go-to-market. Best-fit allocate resources and propositions to all and only true TAM accounts. Match with the CRM and current target account setting for adding missing high value accounts and correcting engagement with undervalued and overvalued accounts.