Africa Reframed is an online marketplace for African imagery - Powered by online learning. Africa is rising and a visual reframing of the continent is emerging. A reframing crafted by African content creators, telling Africa's story of change. At Africa Reframed we connect a community of African photographers to the world’s leading companies and organizations to create and promote captivating imagery and bespoke projects that propel new storytelling from the African continent. Mission: Most of the imagery we encounter from the African continent tends to either depict the beautiful scenery and wildlife or scenes of poverty, war, and desperation. While these indeed are bona fide aspects and challenges, Africa is also a continent characterized by immense growth, varied opportunities, and not least, change. The mission of Africa Reframed is to capture and contribute to the spurring of this change by a visual reframing of the continent. A reframing that reflects African enterprise, innovation, and everyday life. Africa Reframed exists to create and promote this new imagery in the belief that by changing the visuals, we can help change the conversation.