SPN pioneered event sampling nearly 40 years ago with rice, tuna and nutrition bars out of Laguna Beach, CA. Today, SPN is committed to introducing healthy products to families, active consumers, and athletes nationally. We generate and build loyal brand advocates for our clients because we know events and sampling execution like no other agency. SPN Philosophy Sample promotions in conjunction with grassroots and sports events are the most effective way to reach your target consumers. ROI highlights that the product experience of receiving a sample at an enjoyable event increases potential conversion to brand loyalty, drives viral word-of-mouth, and creates corporate goodwill. Sampling Programs SPN's expertise includes hand-to-hand product distribution and goody bag sampling targeting the following audiences: Endurance Athletes, Recreational Athletes, Health and Fitness, Women, Hispanics, African-Americans, Asians, Youth, and Seniors. Agency Services Our agency's services include: event research and campaign development, program execution and product sampling, creative and graphic design, logistical coordination, social media integration, and event follow-up.