APPROACH Whether as parking facility managers, consultants or auditors, WinPark differs from the typical parking company model. We build mutually profitable, longstanding client partnerships on a foundation of integrity, innovation, and transparency. WinPark works closely with clients to establish parallel goals, establish understandable metrics and track the progress of those goals. BUSINESS MODEL A thorough understanding of the old, service-based business models has allowed WinPark to create a new model based on a financial partnership with owners. Our fees are tied to success in building our client’s assets. Our objectives have evolved in parallel with our clients to focus on asset enhancement rather than the traditional and often perpendicular, service-based objectives of most parking operators. DISTINCTION Leadership in the incorporation of automation allows WinPark to reduce reliance on a human component that minimizes risk and increases asset value. We transform the arcane business of parking management by creating acceptable metrics that judge the success of the parking operations. The net result is appealing to owners and satisfying to customers.