Poolsupplies.com/Leisure Living, located in Tonawanda, New York, is the premier e-commerce and catalog merchant of swimming pool products and accessories (www.poolsupplies.com). Associated businesses include Scientifics Direct, Inc., (www.scientificsonline.com) an e-commerce and catalog retailer of educational toys and products for science enthusiasts. Associated businesses also include North Pole Décor (www.northpoledecor.com), an online holiday and seasonal products company.