Kids Academy is a sub-brand of Etonkids Educational Group that currently incubates several new B2B, B2C, and B2B2C ventures, including Wonder Garden (a 0-3 product for parents), Wonder House (a new early years franchise venture), Wonder Adventure Club (a destination 0-18 year old initiative), Growth (an online ecosystem platform), IEYEA (an early childhood association and training platform), and many other projects. It also houses the core Academic and Research and Development Division, which acts as a support center for all of Etonkids Educational Group. Etonkids Educational Group (Etonkids) is a collaboration of experts in the fields of education, research, and school management established by alumni of Harvard and Northwestern universities and representatives of international Montessori organizations. Founded in 2002, Etonkids has established presence in 18 cities in China, including Beijing, Shanghai, Guangzhou, Nanjing, and Chengdu, with 50+ campuses supported by 2000+ staff. Currently, Etonkids has 12,000+ enrolled students and has served more than 150, 000 families after 19 years’ development.