The Lawrenceville Corporation - driven by the Lawrenceville Community - acts as the catalyst and conduit for responsible and sustainable growth. The Lawrenceville Corporation was formed in January 2000 as a merger of the Lawrenceville Development
Corporation (LDC) and the Lawrenceville Business Association (LBA). Both the LBA and LDC had been in existence since the mid-1980s and were formed in response to neighborhood decline stemming from Pittsburgh’s economic crisis during the 1970s and 1980s. The merger yielded a new organization with a strong combined board of directors: the Lawrenceville Corporation. The organizational mission, membership, and much of the programming trace back to the original two entities. Since the merger, the LC has gained local and national recognition for its innovative niche marketing programs like the 16:62 Design Zone and the Doughboy branding campaign, recruitment efforts that have yielded numerous destination-type retail and restaurant businesses, and the commercial and residential efforts throughout the neighborhood.