IOU operates in all ranges and scales of urban design, architecture, design and art. We believe we owe you our ideas, our architectural thinking, our way of making form. We feel the necessity to go beyond every question to find the most suitable solution; the most intense experience of spatial quality, texture and light. Our intention is that the object affects you, so that the properties and the personality of the object become tangible. IOU was established in Amsterdam in 2003 by Roland Pouw, Master of Architecture, Architect.