Since its launch in December 1996, the Turn 2 Foundation has created and supported programs and activities that motivate young people to turn away from drugs and alcohol and “Turn 2” healthy lifestyles. Through various specialized programs and events, the Foundation works with youth in New York City, West Michigan and Tampa, empowering them to reach their full potential. Its signature Jeter’s Leaders initiative is a four-year leadership development program that fosters academic achievement, positive behavior and social change among high school students. During its 24-year history, Turn 2 has given back more than $30 million, funding its signature programs as well as organizations that support its mission.