Incubated at CIIE, IIM, Ahmedabad, Bebe Foods is a leading jaggery manufacturer in northern India. Bebe means Mother and sticking to our brand name we strive to encourage people to assimilate healthy food in their daily diet to be as close as possible to the nurturing Mother Nature. In our studies, we found that jaggery is still not a primary sugar in India despite being super-rich in nutritional and medicinal values as compared to refined white sugar. The idea is to change the perception of the people about white sugar and establish jaggery as a healthier alternative in every household of the country. Healthier India is what we dream of and inclusion of jaggery in everyday life can certainly make a difference in people’s health. Bebe Foods aims to bring you the best quality of desi gur or jaggery with the highest standards of food safety and quality to make a positive difference in your overall well-being. We are perhaps the only jaggery brand in India that promises you the best quality and year-round pan India availability. We are committed to bringing back the same old traditional healthy sweetener jaggery in easy to use pack and sizes.