OUR STORY Founded in 2010 in Munich, Germany by Thomas and Gunilla Hirschberger, HANS IM GLÜCK jumped on the fast track from 2012 with the opening of its 3rd outlet. In just seven years, HANS IM GLÜCK has sprouted over 50 Burgergrills, and is now spreading its joyful concept to Asia-Pacific. Soon, more people will be able to enjoy the HANS IM GLÜCK emphasis on fresh, quality ingredients and attention to service along with modern-rural interiors reminiscent of Hans’ journey through the birch forests. What is the link between a Burgergrill and a fairy tale? HANS IM GLÜCK Burgergrill derives its name from the charming story by the Brothers Grimm. Hans, a simple youth, begins his journey home with his wages – a large lump of gold. Instead of guarding it with his life, and rushing to his village, cheerful Hans takes his time, bartering his fortune for goods of less-and-less value until he is left with the elated feeling of having no burdens to carry. HANS IM GLÜCK is dedicated to, not just serving burgers in a completely new way, but adding a sprinkle of fairy dust to everyday life. Taking a lesson from Hans, HANS IM GLÜCK encourages an escape from the hustle-and-bustle, reminding us to savour the moment, and to appreciate the positive in every situation. Dining in HANS IM GLÜCK is as much about cherishing little pockets of pleasure as it is about great food at attractive prices, and a menu varied enough to suit all ages and preferences – meat lovers, vegetarians and even vegans. With friendly service in a cheerful forest ambience, fragrant with pots of fresh rosemary, HANS IM GLÜCK is a retreat from everyday stresses. “THERE IS NO MAN UNDER THE SUN AS FORTUNATE AS I!”