SCB Partners is an international trend-based marketing insights consultancy, specialising in drawing critical business learnings for leading clients. SCB specialises in consumer insights, research analysis and innovations and marketing & brand strategies based on our research. Founded in 2002, SCB employs researchers and consultants from a diverse range of backgrounds with track records in brand strategy and understanding consumer behaviour. Our team has significant experience designing and implementing qualitative and quantitative research studies on both a local and global basis. In April 2013, SCB Partners became part of Havas Media Group.