Universal Paper and Plastics (UPP) is a family owned company. UPP was established by the Sher family in 1950 and has operated successfully for over 60 years. The company started as a manufacturer of various paper and plastic products, and has grown significantly since inception. However, during this time, its direction has changed – with the discontinuation of product lines in the plastics industry, while continuing to supply the tissue paper industry. The company has vertically integrated, by manufacturing raw materials within the inks and paper industry. Today, the focus is on high quality printed serviettes and napkins, bathroom tissue, household towels and hankies. Universal Paper & Plastics is the proud manufacturer of Dinu, one of South Africa's leading household tissue brands.