Arha Media & Broadcasting Private Limited, a joint venture by Geetha Arts and My Home Group which offers Telugu-language content finished a year on February 8, marking a year of painting the town orange. Since its launch, on the back of a differentiating content library with a mix of originals, exclusives and theatrical acquisitions, aha has charted its own success story. Today, it serves an incredible 40 million+ unique viewers with 10 mn+ app downloads worldwide. Establishing itself as the one-stop destination for Telugu speaking viewers globally, the streaming platform starts the new year with an aim to entertain its audience and expand its bouquet of offerings.