Follow the SMPS San Francisco Bay Area Chapter page and stay updated on events, programs, chapter announcements, industry job opportunities, and more! The Society for Marketing Professional Services (SMPS) is the only professional organization dedicated exclusively to benchmarking and leading marketing in the A/E/C industry. SMPS’ vision is for premier professional service firms to recognize SMPS as their most trusted resource for building business and achieving success. The San Francisco Bay Area Chapter (SFBAC), one of the oldest and largest chapters in SMPS, advocates for, educates, advances, and connects our members through programs, publications, and professional development relevant to industry trends and best practices.