May we have your attention please? Arrest the Viewer, Push the Brand, Build Awareness. Creativity differentiates you. Creativity will always be one of our greatest strengths. People aren’t users that click status updates. They are people with whom we develop long-term relationships and keep “ as customers / friends. Does this sound to good to be true? We don't think so. Our main purpose for even being in the Advertising Industry is to add clarity and build brands. In a world full of esoteric vague ideas, our ideas speak plainly and boldly to deliver more awareness. Our shock value is further enhanced when we drive home a selling point that is engaging rather than confusing. Audiences are tough. Especially today’s audience. Define the message. We have TO BE the "definition" of what interests them. We’ve got about 3.5 seconds to arrest the viewer long enough to do three things: > Push the Brand. > Build Awareness. > Move them to buy.