8VA is a term used in the music industry to indicate to a musician that they should play an octave higher. Similarly, 8VA Marketing doesn’t just talk the talk; We also walk the walk. We provide top level strategy recommendations and we can implement the recommendations if you do not have your own inhouse team. We help businesses grow their traffic and revenue, through data-driven marketing. The business was founded by Anne Lee-Archer, Digital Transformation & Online Growth Specialist. Anne is a Certified Practising Marketer and Fellow of the Australian Marketing Institute (CPM FAMI) with over 20 years experience in sales and marketing for companies both nationally and internationally, from startups through to enterprise level.  Anne has consulted to Telstra Digital, Virgin Money, Zurich Insurance, Aussie Home Loans, Beiersdorf (NIVEA & Elastoplast), Tourism Australia, Cellarmasters (Woolworths Liquor Group), Archfashion, Musica Viva, ActionAid and many other organisations on digital strategy. Since establishing her own business, 8VA Marketing has quickly grown into a dedicated team of digital experts and developers, who produce end-to-end, seamless omni-channel customer experiences. The business currently has clients in Brisbane, Sydney, Newcastle, Melbourne, Launceston and Perth. The primary focus of all 8VA Marketing’s work is to increase traffic, improve the user experience, grow conversions, and find the most cost effective solutions for clients, many of whom are SMBs on limited marketing budgets.  8VA Marketing specialises in technical SEO, CRO & user journey mapping, IA restructures, pay-per-click advertising, marketing automation, content strategies and content management systems, video optimisation, analytics and the latest martech solutions in personalisation.