White Stamp, part of Microsoft for Startups Founders Hub, is a Resale as a Service platform that connects brands and consumers in the fight against textile waste. Through our Sell 1 Buy 1 ecommerce plugin customers can turn pre-loved items into credit to shop on their favourite fashion brands. A simple and fast integration allows our partners to focus on their core business and daily activities, while we manage the logistics associated with collecting, verifying, authenticating and finding a sustainable purpose to the used articles received. White Stamp allows retailers to meet customers' needs by expressing their commitment to a more sustainable industry, while improving customers' satisfaction, loyalty levels and overall business goals. By connecting the traditional retail with the secondary market, White Stamp manages to value customers' purchase experience, help retailers express their environmental concerns and reduce pressure on natural resources. > +90% of customers interviewed by White Stamp would sell used articles more frequently if the process was simpler, quicker and safer; > 74% of 18-29 year olds prefer to buy from sustainably conscious brands; > 72% of 2nd hand shoppers shifted spend away from traditional retailers ($260) to buy more used items last year; > 50% of millennials now consider the resale value of an item before buying it; > 96% of senior retail executives want to advance their company’s circular fashion efforts by 2020. (data from the "2019 Resale Report" - ThredUp)