Welcome to Fidelity United : ‘A New Identity to Serve You Better’ We are one of the oldest insurance companies in the Market, registered in 1976 under license # 8 with the Insurance Authority. As of November 2018, we are operating under our new brand name 'Fidelity United'. This new identity is a reflection of the Partnership between "United Insurance Company" and the Lebanese Insurance Market Leader “Fidelity Assurance and Reinsurance SARL”. This Partnership marks the first milestone towards the company’s new vision and ambition to play a major role in the Region. Our Vision To become the Home of Insurance Our Mission To create a business model that empowers our stakeholders, optimizes our performance by way of innovation and capitalizes on the passion, knowledge and expertise of our employees. ‘BE CONFIDENT’ Fidelity United, believing in its slogan, is committed to achieve a superior and sustainable profitable growth, by adopting effective risk management practices and operating in an ethical and professional manner to deliver the highest quality service to its customers.