“Content is king!” How many times have you heard this cliché quote? While content is paramount in content marketing (d-uh!), it is not the key. This “king” is merely a piece on the chess board. There are many other pieces that may be less prominent but yet can play an integral part of the gameplay. In fact, the key IS the gameplay or strategy. Hence the establishment of Content Play. At ContentPlayHQ.com, you can access resources for a better understanding of how to deploy content marketing strategies for your business. There will also be regular commentaries and insights on trends and case studies. Webinars and tools will be available soon. Should you wish to have customised solutions or simply want to explore further and have a chat over coffee, we are just an email away. Time to up your gameplay!