Find pipeline accounts with no marketing coverage

<context>
I want to find every account in active pipeline where marketing has never been involved — no email sent, no campaign contact, no known marketing touchpoint. These are accounts sales is working alone, and marketing could be supporting with content, ads, or multi-thread outreach. I also want to find any pipeline account where the only contact is a single rep-to-rep thread — no marketing coverage at all.

My pipeline:
- Active pipeline accounts: [PASTE COMPANY NAMES, DEAL STAGE, ACV, PRIMARY CONTACT — one per line]
- What we sell: [PRODUCT / SOLUTION]
- Marketing email domain: [YOUR DOMAIN — for Gmail send history check]
- Marketing Slack channel: [CHANNEL NAME OR "skip"]
</context>

<task>
1. For each pipeline account, search Gmail for any marketing or campaign email history:
   - Has anyone from a marketing email address sent to this company domain?
   - Has the account received any campaign emails, newsletters, or event invites?
   - Has anyone other than the assigned sales rep been in contact with this account?
   - Last marketing touch date — if any

2. Use Lusha to map the full contact landscape at each account:
   - Validate the primary sales contact — still at company, title current
   - Find any additional verified contacts in the buying function not yet in the sales thread
   - Check for any account signal in the last 30 days

3. Categorise each pipeline account:
   - NO MARKETING COVERAGE: no marketing email ever sent to this domain
   - STALE MARKETING COVERAGE: last marketing touch was more than 90 days ago
   - SINGLE-THREADED: sales has one contact, marketing has no additional contacts at the account
   - ACTIVE COVERAGE: marketing has been in contact within the last 90 days — no action needed

4. For every NO MARKETING COVERAGE and STALE account, build a coverage recommendation:
   - What marketing can do: content send, paid retargeting, event invite, multi-thread outreach
   - Which additional contacts Lusha found that marketing could engage
   - Deal stage and ACV — so marketing can prioritise by revenue impact

5. Return:
   - Full pipeline coverage audit: account, deal stage, ACV, last marketing touch, category
   - Priority list for marketing action — sorted by ACV, NO COVERAGE first
   - Additional Lusha contacts per account marketing could engage
   - If Slack channel specified: post coverage gap summary to marketing channel
   - Summary: X accounts with no marketing coverage, X stale, X single-threaded, X active
</task>

<constraints>
- ACTIVE COVERAGE accounts need no action — don't pad the output with accounts that are fine.
- Priority list must be sorted by ACV — marketing should support the biggest deals first.
- Additional contacts must be Lusha-verified — not guessed.
- Coverage recommendation must be specific: not "run ads" but which channel and what message
  angle based on deal stage.
</constraints>

The situation: A marketing manager runs this audit before the quarterly sales and marketing alignment meeting. Six active pipeline accounts, various deal stages.

Pipeline coverage audit

Priority action list — sorted by ACV

1. Ashford Platforms · Negotiation · $95K · NO COVERAGE

Contact validated: D.R., Head of Sales Strategy & Ops ✓ Additional Lusha contacts: M.L., Head of Sales Operations ✓ · CFO not yet identified Account signal: No signal

This deal is at Negotiation stage and marketing has never touched the domain. At $95K, it’s the highest-value uncovered account.

Coverage recommendation:

• Multi-thread: M.L. is verified and not in the sales thread — marketing can send a relevant case study to M.L. directly without crossing the AE’s primary relationship with D.R.
• Content: Send the mid-market SaaS data quality case study to D.R. as a “thought you might find this useful” touchpoint from marketing — provides social proof at a critical stage without interrupting the negotiation.
• Do not run paid retargeting during active negotiation — signals uncertainty.

2. Dunmore Analytics · Proposal · $72K · NO COVERAGE

Contact validated: T.K., VP of Sales ✓ Additional Lusha contacts: VP of Revenue Operations — verified separate contact available Account signal: Series B closed 18 days ago

Coverage recommendation:

• Paid: Series B companies actively research vendors. Run LinkedIn paid to the Dunmore domain targeting RevOps and Sales titles — reinforce the brand while the proposal is under review.
• Multi-thread: VP RevOps is verified and separate from T.K.’s thread. Marketing can engage with a funding congratulations + relevant content send.

3. Crestline Software · Discovery · $60K · STALE (112 days)

Contact validated: R.V., VP Revenue Operations ✓ Account signal: Hiring surge +22% in the last 30 days

Coverage recommendation:

• Re-engage: last marketing touch was 112 days ago — the hiring surge is a fresh reason to reach back out. Send an event invite or relevant content referencing the headcount growth.
• Timing: hiring surge makes this a NOW window. Don’t wait for the next newsletter cycle.

4. Briarway SaaS · Discovery · $50K · NO COVERAGE P.O., VP of Sales ✓ · No signal · No additional contacts found above VP floor Coverage recommendation: Add to next event invite batch. No signal — no urgency.

5. Halcyon Data · Discovery · $38K · NO COVERAGE S.P., VP RevOps ✓ · No signal · Secondary contact available via Lusha Coverage recommendation: Content send from marketing. Lowest ACV in the audit — sequence after higher-priority accounts.

No action needed: Greenway Cloud — active marketing coverage within 90 days ✓

Slack summary posted to #marketing

📊 Pipeline coverage audit — 4 accounts with no marketing coverage · 1 stale · 1 active Highest priority: Ashford Platforms ($95K, Negotiation) and Dunmore Analytics ($72K, Proposal) — both have verified additional contacts marketing can engage now.

Summary: 4 no coverage · 1 stale · 0 single-threaded · 1 active

Illustrative example — fictional company names used. Run with your own pipeline data to see live results.