Find accounts showing buyer intent in ChatGPT

Built by: Lusha
Time to build: 1 min
Difficulty: Easy
Tools: ChatGPTLusha
Type: Prompt

Example outputs in this play are illustrative — they reflect the structure, fields, and format of real Lusha connector output, but were not pulled from a live session. Run the prompt with your own intent topics and ICP details to see live results.

A company can fit your ICP and still have no reason to talk right now.

Intent signals help add timing. They show when an account may be researching or engaging with topics related to your product, market, or category. That does not mean the company is ready to buy today, but it can help you prioritize accounts that are showing relevant interest.

The problem is that intent data is easy to misuse. A topic alone is not enough. The account still needs to fit your ICP, the signal needs to connect to your buyer, and the outreach needs to feel useful rather than like someone is being watched.

This prompt uses Lusha in ChatGPT to find companies showing buyer intent around relevant topics, enrich each account, check for supporting signals, identify relevant contacts, and create a grounded outreach angle. Instead of treating intent as a magic score, you use it as one layer in a smarter account prioritization workflow.

How to start

1

Open Lusha in ChatGPT

Go to Lusha in ChatGPT and click “Start chat.” Every conversation started this way is automatically Lusha-enabled.

2

Or invoke Lusha in any existing conversation

Type @Lusha in the prompt bar and select Lusha from the dropdown. Unlike Claude, Lusha does not activate automatically in every ChatGPT conversation. You must invoke it every time.

3

Add your intent topics and ICP

Copy the prompt below, add your target intent topics, ICP, product context, and personas, and send. Lusha finds accounts showing relevant intent and helps you prioritize who to contact first.

The prompt

Start from Lusha in ChatGPT or type @Lusha before sending.

@Lusha Find accounts showing buyer intent around topics
related to my product.

INTENT TOPICS:
Topics to search for:
- [intent topic 1]
- [intent topic 2]
- [intent topic 3]

TARGET MARKET:
Industries: [industries]
Company size: [employee range]
Region: [country or region]
Target personas: [titles or personas]
Relevant departments: [Sales / Marketing / RevOps / IT /
Operations / Customer Success / Finance / HR / other]
Disqualifiers: [companies, industries, regions, sizes,
competitors, existing customers, or poor-fit segments
to exclude]

MY PRODUCT:
[One sentence describing what you sell and the problem
it solves]

Using Lusha, do the following:

1. FIND INTENT-MATCHED ACCOUNTS
   Search for companies that match the target market and
   show buyer intent around the topics I provided.

   Only include companies where Lusha can verify the
   company profile and relevant intent topic.

2. ENRICH EACH ACCOUNT
   For each company, return:
   - Company name
   - Domain
   - Industry
   - Employee count
   - HQ location
   - Revenue range if available
   - Company LinkedIn if available

3. RETURN THE INTENT CONTEXT
   For each account, return:
   - Intent topic matched
   - Intent relevance to my product
   - Whether the intent appears strong, medium, or weak
   - Any available timing or recency context

   Keep the interpretation grounded. Do not assume the
   company is ready to buy unless Lusha returns signals
   that support stronger urgency.

4. CHECK SUPPORTING SIGNALS
   Check whether the same company also has recent signals
   from the last 6 months.

   Prioritize:
   - Hiring surges
   - Hiring surges by relevant department
   - Hiring surges by location
   - Headcount increases or decreases
   - IT spend changes
   - Website traffic changes
   - Commercial activity news
   - Corporate strategy news
   - Financial events news
   - People news
   - Product activity news
   - Risk news
   - Promotion or company-change signals for relevant contacts

5. SCORE ICP FIT
   Score each account:
   - High fit
   - Medium fit
   - Low fit
   - Exclude

   Base the score on industry, company size, region,
   disqualifiers, intent relevance, and fit with my product.

6. PRIORITIZE THE LIST
   Rank the companies:

   Tier 1:
   Strong ICP fit + relevant buyer intent +
   supporting signal or clear persona relevance

   Tier 2:
   Strong ICP fit + relevant buyer intent,
   but weak or no supporting signal

   Tier 3:
   Medium fit, weak intent match, or unclear urgency

   Exclude:
   Poor fit, disqualified, unmatched, competitor,
   existing customer, or unclear intent relevance

7. FIND STARTING CONTACTS
   For each Tier 1 account, find 1-2 relevant contacts
   matching the target persona or department most likely
   connected to the intent topic.

   Return:
   - Name
   - Current title
   - Department
   - Seniority
   - Location
   - LinkedIn profile if available
   - Verified business email availability
   - Direct or mobile phone availability
   - DNC status if available

8. CREATE THE OUTREACH ANGLE
   For each Tier 1 account, write:
   - One subject line under 7 words
   - One opening line under 30 words
   - One discovery question tied to the intent topic

   Do not:
   Say "I saw you are researching..." or make the
   message sound like surveillance.
   Overstate what the intent signal proves.
   Invent projects, tools, vendors, priorities, or
   internal initiatives that Lusha did not return.
   Force intent into the message if it feels unnatural.

9. OUTPUT FORMAT
   Return:
   - Account table
   - Intent topic matched
   - Supporting signals, if any
   - ICP fit score
   - Priority tier
   - Recommended contacts
   - Outreach angle
   - Discovery question
   - Excluded accounts and why

Do not invent companies, contacts, emails, phone numbers,
intent topics, or signals. If Lusha cannot verify an intent
match, do not include the account.

What you’ll get back

 

A prioritized list of accounts showing buyer intent, enriched company profiles, supporting signals, relevant contacts, and outreach angles. Here’s what the output looks like:

Buyer intent accounts — Lusha

FieldValue
Intent topicSales automation · relevant to product and persona
Best-fit account[Company A] · B2B SaaS · 500–1,000 employees · North America
Supporting signalHiring surge in Sales · supports active GTM investment
Priority tierTier 1 · strong ICP fit + relevant intent + supporting signal
Recommended contactR.M. · VP Sales Operations · verified email available · mobile available
Outreach angleSales team growth and automation interest may make pipeline workflow efficiency more timely

Example outputs in this play are illustrative — they reflect the structure, fields, and format of real Lusha connector output, but were not pulled from a live session. Run the prompt with your own intent topics and ICP details to see live results.

 

Why use Lusha in ChatGPT to find intent-matched accounts

 

Intent signals are useful because they add a layer of timing to your ICP. A company may fit your market, but intent can help show whether the account is engaging with topics related to your product, category, or business problem.

Lusha helps turn intent into a practical prospecting workflow. The prompt finds accounts that match your intent topics and ICP, enriches each company, checks for supporting signals, and identifies relevant contacts. That gives reps both the account context and the person to start with.

The supporting signal step matters because intent alone can be too thin. Intent plus hiring growth, IT spend movement, headcount change, company news, or a relevant person signal gives the outreach more context. It helps reps avoid awkward “we saw your intent” messages and focus on the business problem behind the topic.

The result is a list of accounts that fit, show relevant interest, and have a clearer reason to prioritize now.

Lusha data is sourced and used in accordance with Lusha’s Privacy Policy and Terms of Use. Lusha is GDPR compliant and covers contacts across North America, EMEA, and APAC.

FAQ

  • What are buyer intent topics?

    Buyer intent topics are themes or categories that may indicate account interest in a business problem, market, or product area. Examples might include sales automation, CRM enrichment, data quality, cybersecurity, revenue operations, or other topics relevant to your product.

  • Does intent mean the company is ready to buy?

    No. Intent is a signal, not a guarantee. The prompt treats intent as one layer of prioritization and checks for ICP fit, supporting signals, and relevant contacts before recommending outreach.

  • Should I mention intent directly in outreach?

    Usually no. The prompt avoids language like “I saw you are researching this topic.” Instead, it turns the intent topic into a natural business angle connected to the problem your product solves.

  • What if an account has intent but no supporting signals?

    A strong-fit account with relevant intent can still be useful, but it may be less urgent than an account with intent plus supporting signals like hiring growth, IT spend changes, company news, or relevant contact movement.

  • Can I use this for campaign planning?

    Yes. This prompt is useful for campaign planning because it helps identify accounts showing interest around a topic, then connects those accounts to personas, signals, and outreach angles.

Ready to run this?

One data connection. Works in Claude, ChatGPT, your CRM, or any agent you build.