The Goff Strategic Leadership Center is first and foremost a career catalyst; developing talented, aspiring students and business professionals into highly impactful and ethical strategic leaders. Through transformative experiences and structured programming, the Center challenges aspiring strategic leaders to develop the skills necessary to create value for customers, investors, employees, communities, and other stakeholders. Identifying essential leadership capabilities and designing engaging learning activities is a core strength of the Center, drawing on a broad base of expertise from within and beyond the Eccles School. Alumni of the Center maintain strong ties as their careers progress, gaining access to the latest content, tools, and transformational techniques, along with opportunities to participate in the development of others through coaching, mentoring, and ongoing participation in the Center. In this manner, the Center fosters uniquely valuable, enduring relationships between accomplished and aspiring leaders and supports an active, vibrant community representing diverse industry perspectives. As a research platform and curator of content, the Goff Strategic Leadership Center develops targeted thought leadership on selected topics in strategy and leadership. Through books, blogs, social media, research studies, conferences and forums, the Goff Center seeks to debate, discuss, and define current and emerging best practices in strategic leadership. These research and publication efforts will not only enrich intellectual discourse at the Eccles School, but will direct and guide the Center’s efforts to deliver transformative educational experiences to students, alumni, and business professionals. Thus, the varied activities of the Center focused on education, engagement, investigation and dialogue reinforce and inform one another.