Digitally Sick is a podcast-driven thought leadership blog originally co-founded by Faisal Ahmed, Alex Butler and Andrew Spong. Collectively, the founders felt that the health conversation lacked a space within which an informal, incisive and occasionally irreverent commentary on the issues of the moment could take place. The podcast’s emphasis is primarily focused on the sharing of the opinions of the hosts and their guest speakers as to the Pharmaceutical industry’s digital activities – what the industry is doing, what it isn’t doing, and what it could or should be doing. The original pod ran until August 2015 but now restarts with Kai Gait joining Faisal Ahmed and Alex Butler with regular and special guest appearances.