For over four decades, The Todora Group has provided strategic communications and branding strategies and insights for a variety of companies and clients such as Promotional Products Association International (PPAI), American Airlines, Chili’s, Don Pablo’s, Texas Tornado Hockey, The Arena Group, Williams Communications, Doskocil Pet Products, BusyBody Home Fitness, Larry’s Shoes, Mariner Health, Mouton’s Salon, Classic Concepts, Steinbrecher & Associates, Kinsman Ventures, The Mansion on Turtle Creek, E-Systems/Raytheon, March of Dimes, Mothers Against Drunk Driving, Family Gateway, Ronald McDonald House and others. TTG has provided increases in marketing communications metrics and KPIs for clients through the institution of strategic foresight and integrated communications strategies; identified marketing initiatives through customer research; developed targeting and segmentation plans; analyzed industry trends and the competitive landscape; and overseen opportunity identification and evaluation. As well as, monitored, created, tracked and evaluated internal metrics, management reporting and competitive intelligence to identify marketing performance and effectiveness of programs, channels, media and product mix. Services: Communications and branding campaign planning, spokesperson/speaker, executive coaching, public and media relations, crisis communications, influencer marketing, live streaming, article placement, KPI analysis, competitive intelligence, editorial analysis, advertising, sponsorship and licensing, media buying, ROI tracking/analysis, CRM, social, digital, programmatic, content and direct marketing, print, radio, CTV/TV, trade show management, multi-million dollar fundraising, cause marketing and corporate social responsibility, education program/product development and training.