Sparkman and Associates is a consulting firm specializing in Customer Strategy and Activation in one-to-one, digital and data driven marketing. We bring a rare combination of corporate and agency experience to every engagement –uniquely blending strategy with execution to drive impact. Combining hands-on, real world experience with analytical expertise and creative thinking, we connect your business objectives with a customer strategy and help you drive action and execution to see results. With the ability to connect the dots between your business strategy, customer strategy and in-market execution we build plans and recommendations that can be embraced, understood and actioned by the broader organization. Having delivered significant improvements for Fortune 100 companies for over 20 years, we have lead quick-hit activation projects as well as global strategy development and complex implementations. And we have a strong track record of producing results. We are dedicated to helping our clients improve business performance through building stronger connections with their customers. Contact me at: janet@sparkmanassociates.com or janetsparkman@comcast.net