We live in a transformed world. The climate crisis, the pandemic, evolving social & gender identities, massive social movements, new platforms & big data. No category or sector has been left untouched. How we work and live continues to adjust & evolve based on the periodic seismic events rocking the world. Social Impact and Business Performance have intertwined. Locating their brands, programs & initiatives in the right discourse & cultural narrative has never been more important to organisations. Decision makers know the challenges of doing this – the pressures on the everyday, the way teams and partners are set-up, the research and data already invested in – all contribute to it feeling hard to press pause and make sense of it all. Chart Paper is here to help. Chart Paper is a brand & communications strategy practice, that works alongside your team + your partners to give you solutions for a transformed world. We are nimble and collaborative. Offerings: //Brand Refresh & Brand Narrative Strategy Identifying the most relevant internal & external shifts at play, and helping orient the brand, product portfolio, or organization basis that //Communications & Content Strategy Sprints & Workshops Designing and leading sprints and workshops that leverage design thinking & co-creation, while being sensitive to constraints & competing needs //Digital Social Impact Strategies Working with Social Impact organisations and their content partners to design audience engagement strategies and ideas that will help deliver on Impact targets & committed Outcomes //Opportunity Mapping Synthesising existing consumer & category data/insights to identify key opportunities & gaps through cultural analysis, stakeholder interviews, and systems thinking approaches Business enquiries: kanishk@chartpaper.in