Based in Jacksonville Beach, Florida, GILLZ LLC is a high-performance technical apparel company that carefully curates the active lifestyle using both UPF 50+ protection and our chemical-free cooling GILLZTEC proprietary fabric. Over the last 14 years, GILLZ LLC and our brands, Gillz, Reel Life, FinTech, and Mad Pelican, have grown exponentially, and proudly sell through a combination of speciality stores including: Bass Pro Shop, Walmart, Costco, Academy Sports + Outdoors, Sam’s Club, Buckle, Lowe’s, Belk, Scheels, etc. We’re passionate about making you feel connected to the laidback culture of the outdoors. Whether fishing is your career or hobby or you’re on the beach miles from the sea, you can count on GILLZ LLC to continue to be a driving force in the ever-evolving outdoor apparel sector. #GILLZGEAR #REELLIFE #FINTECH #MADPELICAN