JAYxBERN, otherwise known as Juan Plasencia, is a DJ, producer, and promoter based in the San Francisco Bay Area. He is part of 2HARD, based out of San Jose, CA, and is a co-founder of The Original Dynasty Independent Music Label (2015). Juan began his music career in 2014 as a sophomore roaming the halls of California State University East Bay. Not anticipating it, he discovered his passion for music after attending a UC Merced party a friend was DJing at. Now, from producing tracks at the campus Starbucks and library, JAYxBERN has come a long way with appearances at: • Avalon Hollywood in Los Angeles with JVST SAY YES & RICKYXSAN • Enso Nightclub in San Jose • Sacramento Sports Bar & Grill • Harlow's Restaurant & Nightclub in Sacramento for Chris Webby's RAW Thoughts Tour Part 2 • iStandard’s IN Studio Experience with Johnny Stokes who who has produced records for Chris Brown, Ty Dolla $ign, Tank, Kid Ink, and Rich Homie Quan • iStandard’s IN Studio Experience with Chizzy who has produced tracks for Chris Brown, Justin Bieber, Jennifer Lopez "JLO", and more Other Accomplishments: •MC'd alongside Tom Ferro of the Dutch duo, FANNYPACK •Featured on CSU Stanislaus' KCSS 91.9 •National Entity Events Promoter •Bump Music Festival Promoter