UPLE was established in 2015 as an Education Technology Startup in Portland, OR. UPLE (formerly known as My-Skool) is an application that allows universities, colleges, applicants, alumni and all auxiliary organizations to share a unified yet internally-independent platform for effective, targeted and collaborative communication. The platform encourages mass-targeted communication, recruitment at a global level, collaboration at multiple levels, to name a few. Universities & Colleges spend tens of thousands of dollars deploying various platform/apps every year to target communications to different audiences. In addition to these apps they use internal email network, learning management systems, social media applications. Similar is the case with organizations and departments within these universities. Despite these means, many of the future applicants and current students still find it difficult to find the relevant information and resources. Bringing university members under one umbrella helps universities and colleges save money and time.