LAUNCHED IN FALL/WINTER 2006, :CHOCOOLATE IS A COLLECTION OF EVERYDAY WEAR WITH SUPERIOR FIT AND GREAT LOOKS. A STORE WITH FUN ENVIRONMENT TO BRING YOU A WOW SHOPPING EXPERIENCE, IT IS CREATED TO THE FORWARD THINKING INDIVIDUALS WITH DEFINITE CORE VALUES AND POSITION IN LIFE, UDPATED FROM WELL-ROUNDED EXPOSURE, BUT WHO ARE STILL DOWN-TO-EARTH AND UNPRETENTIOUS YET APPRECIATES THE ORIGINALITY AND A BETTER QUALITY OF LIFE. :CHOCOOLATE IS ONE OF THE BRANDS UNDER I.T APPARELS LIMITED, A FASHIONABLE ICON FOR THE TRENDSETTER AS WELL AS ONE OF THE LARGEST FASHION GROUP ESTABLISHED IN HONG KONG.