In January of this year, the American Red Cross, as well as the American Hospital Association, American Medical Association, and American Nurses Association announced a critical shortage of blood. Due to the pandemic, appointment cancellations, and an aging donor population, among other reasons, there is a serious need to reach and encourage a new generation of blood donors. Since cannabis consumption has no impact on donor eligibility, Bud for Blood is here to educate and inspire cannabis consumers to roll up their sleeves and be the compassionate and proactive members of their communities we know them to be. Not only do we believe that stoners would make great donors, we have statistics on our side! Younger Donors - A recent poll of U.S. adults showed that only 15 percent of those aged 18 to 34 years donated blood in 2020*. Millennials are the largest cannabis customer age group by a very wide margin, supplying nearly half of all US cannabis sales last quarter** Diverse Donors - Less than 1% of all blood donations come from African-Americans. According to a 2019 SAMHSA report- 30.5% of cannabis consumers are biracial and 20% are African american*** Large Potential Donor Pool - There were 3.43 million recreational cannabis users in the United States in 2020. By 2025, this number is set to almost double**** We are sending the first 100 people (must live in the United States) who submit a donor selfie or other proof of blood donation via the initiatives donor application, a free “Team #BudforBlood” Toasty Hemp Co, hemp-blend t-shirt featuring our mascot and the logos of the sponsors powering the campaign. *https://www.statista.com/statistics/1203885/share-of-adults-who-gave-blood-us-by-age/ **Headset's "Exploring cannabis consumer trends & demographics in 2021" ***https://www.samhsa.gov/data/report/2019-nsduh-detailed-tables ****https://www.statista.com/statistics/1060216/us-total-estimated-cannabis-consumer-population/