Starry Night Chinese Ethnic Cultures Think Tank is a non-profit organization initiated by university students, protecting, popularizing and inheriting abundant yet endangered ethnic culture heritages in China. Two core business are implemented as follows: 1. Support undergraduates nationwide to conduct research in ethnic-group regions. It includes producing relative reports, videos, cultural innovative products as well as its derivatives. All the results are uploaded on official accounts of the organization regularly. 2. Design multicultural curriculums and workshops about Chinese ethnic cultures for young groups primary/secondary schools in China. Exploit training aids for multicultural education and provide personal-customized customized extracurricular service, ethnic-theme museum visits and meaningful activities of other forms that promote multicultural understanding. The organization has been trying to popularize the achievements of Chinese ethnic cultures, both domestic and abroad in more appealing ways via possible medias. In the meanwhile, a long-lasting competitiveness in Chinese cultural products market is guaranteed thanks to the professional support from top Chinese key universities, and aim to introducing splendid Chinese ethnic cultures on an international platform. The inheritance of ethnic cultures will be continuingly served to build organizational brand and values in the future.