Tech presales is an art form. Presales specialists need the right blend of technical and business acumen to effectively navigate a sales cycle. They have to convince decision makers that their investment in a particular technology is the right strategic move for their business and will deliver the return on investment they expect. The move from other tech professions - such as software implementation, testing, project management, device administration or development - can be daunting. With growth of a tech business being heavily dependent on the performance of the sales team, the efforts and outcomes of a presales team are highly visible by the rest of the company. When joining a new team, your time to productivity needs to be as short as possible without jeopardising quality of delivery. The Presales Academy launches with an online programme, offering global candidates the opportunity to increase their self-awareness of specific characteristics, traits and habits that will influence their performance as a presales consultant, and to focus on improving four key components of the role – technical agility, sales acumen, navigating key activities (such as presentations, discovery calls and proofs-of-concept) and relevant soft skills. If you're considering the move to tech presales or want a new perspective on your current role in presales, follow our page to keep up to date with webinars and courses.