Apollo.io is a leading B2B sales engagement platform, known for its vast contact database and built-in outreach tools like email sequencing and dialer features. But many users run into issues like inconsistent data quality, clunky UX, or limited scalability as their teams grow. If that sounds like you, you’re not alone. Whether you want more […]
Apollo.io is a leading B2B sales engagement platform, known for its vast contact database and built-in outreach tools like email sequencing and dialer features. But many users run into issues like inconsistent data quality, clunky UX, or limited scalability as their teams grow. If that sounds like you, you’re not alone.
Whether you want more accurate leads, stronger enrichment, or just a simpler tool, this guide will introduce 10 of the best Apollo.io alternatives in 2025.
10 Top Alternatives to Apollo.io for Sales Teams
1. Lusha
Lusha is the perfect Apollo.io alternative if you’re looking for more full-funnel capabilities — from prospecting to outreach. Lusha is a sales streaming platform that grows your pipeline by providing an endless stream of AI-based recommended leads, all matched to your ICP – so you can focus on just selling.
Best Features:
- Verified Data – First-party, proprietary, and fully verified.
- Ease of Use – Plug-and-play setup, no learning curve.
- Fast and friendly support team.
- Smart AI Recommendations – leads matched to ICP automatically.
- Dynamic AI Playlists – Prospect lists that grow and update on their own.
- Hands-Free Outreach – Automate entire outreach sequence.
- Integrations – Works smoothly with Salesforce, HubSpot, Outreach, and more.
- Compliance – Fully certified: GDPR, CCPA, SOC 2, ISO27701.
- Real-Time Buying Signals – Instantly spot high-intent prospects with built-in job changes and intent alerts.
- AI-Powered Alerts – Stay ahead with intent, tech stack, and role change notifications.
- No Hidden Costs – Clear, transparent pricing with everything included.
- Chrome extension for LinkedIn prospecting
Pricing Information:
Lusha offers a Free plan with limited credits, as well as Pro and Premium options priced per user. Enterprise plans are available with custom quotes and features.
For more information on Lusha packages, check out the pricing page
Lusha vs Apollo.io: Who is better?
Apollo is an all-in-one sales platform focused on high-volume outreach. While it offers many tools at a lower price, its focus on quantity over data quality can impact targeting accuracy.
Best for startups and SMBs, while Lusha provides verified, compliant data with ease of use – ensuring fast, reliable prospecting.
See how Apollo compares to Lusha.
2. Cognism
Cognism is a solid Apollo.io competitor for teams targeting global markets, especially in EMEA. It’s known for its GDPR-compliant database and strong focus on B2B data privacy. Like Apollo, it includes enrichment and outbound prospecting tools, but its phone-verified data often gives it an edge in quality.
Best Features:
- GDPR-compliant contact data
- Phone-verified leads, especially in EMEA
- Intent data and lead scoring
- CRM and sales tool integrations
Pricing Information:
Cognism uses a custom pricing model based on team size, regions, and feature needs. No free plan is offered.
Cognism vs Apollo.io: Who is better?
Cognism is better for EMEA-focused sales teams that need compliant and accurate phone data. For teams selling globally or needing deep enrichment, it may outperform Apollo.io.
3. ZoomInfo
Check out ZoomInfo if you need advanced segmentation, company insights, and intent data. It’s one of the most powerful B2B data platforms on the market, built for enterprise sales and marketing teams. Unlike Apollo, ZoomInfo separates data, workflows, and engagement into modular products.
Best Features:
- Advanced firmographics and org charts
- Buyer intent and technographic data
- Sales automation and workflows
- Deep Salesforce and marketing stack integrations
Pricing Information:
ZoomInfo uses custom quote-based pricing depending on data volume, user count, and product suite. No free tier is available.
ZoomInfo vs Apollo.io: Who is better?
ZoomInfo is more enterprise-focused and powerful for ABM and intent-driven strategies. However, for SMBs or simpler outreach needs, Apollo (or Lusha) might be more approachable and budget-friendly.
4. UpLead
UpLead is a good Apollo.io alternative for small to mid-sized teams focused on verified data and ease of use. It emphasizes transparency, allowing you to preview data before using credits. Unlike Apollo, it doesn’t include outreach tools — but it excels at clean prospecting.
Best Features:
- Real-time email verification
- 95%+ data accuracy guarantee
- Technographic filters and firmographics
- CRM integrations (HubSpot, Salesforce, Pipedrive)
Pricing Information:
UpLead offers tiered monthly/annual plans based on contact credits. A limited free trial is available to test data quality.
UpLead vs Apollo.io: Who is better?
If you need outreach automation, Apollo is better. But if you’re looking for pure prospecting with strong data accuracy, UpLead is more dependable — and easier to use.
5. SalesIntel
SalesIntel is a great alternative to Apollo.io for teams that value human-verified contact data. It blends automation and manual verification to maintain data quality, making it ideal for teams who rely heavily on accurate phone numbers and job titles.
Best Features:
- Human-verified contact and company data
- Intent signals from Bombora
- Buyer persona targeting
- Deep CRM sync and outreach tools
Pricing Information:
SalesIntel uses custom pricing based on usage, team size, and features. No self-serve free tier is available.
SalesIntel vs Apollo.io: Who is better?
SalesIntel is better for data precision, especially in North America. Apollo may win on outreach capabilities, but SalesIntel shines in trustworthiness.
6. Hunter.io
Hunter is a lightweight Apollo.io alternative that specializes in email discovery and verification. It’s best for freelancers, small teams, or content marketers who just need emails — not a full sales engagement suite.
Best Features:
- Email finder by domain or person
- Bulk email verification
- Simple Chrome extension
- API access for developers
Pricing Information:
Hunter offers a Free plan and multiple paid tiers based on monthly search limits. Usage-based pricing is simple and transparent.
Hunter.io vs Apollo.io: Who is better?
Hunter is much leaner and doesn’t offer outreach features. If all you need is email data at scale, it’s a clean, affordable choice. But for full-funnel sales workflows, Apollo or Lusha will offer more power.
7. Kaspr
Kaspr is a practical Apollo.io alternative for SDRs who rely on LinkedIn for prospecting. It lets you capture emails and phone numbers straight from LinkedIn profiles — and automate some parts of your workflow.
Best Features:
- Chrome extension for LinkedIn contact capture
- Direct dial and email reveal
- Prospect sequencing automation
- Native integrations with CRMs
Pricing Information:
Kaspr offers flexible plans based on credit usage and feature access. Custom pricing is available for teams.
Kaspr vs Apollo.io: Who is better?
Kaspr is better suited for LinkedIn-centric workflows and quick data capture. Apollo is more robust overall. But for social sellers, Kaspr is a slick and affordable tool.
8. Clearbit
Clearbit is a great Apollo alternative for inbound teams that want to enrich leads in real time. It’s a favorite among marketers and RevOps teams looking to personalize workflows, score leads, and identify web visitors.
Best Features:
- Real-time form enrichment
- Reveal anonymous website traffic
- Firmographic and technographic data
- Integration with Slack, Salesforce, Segment
Pricing Information:
Clearbit’s tools are priced individually, with custom quotes based on API usage or platform features. No free tier for most products.
Clearbit vs Apollo.io: Who is better?
Clearbit is better for inbound enrichment, while Apollo focuses on outbound prospecting. If your pipeline relies on website conversions, Clearbit is powerful.
9. LeadIQ
LeadIQ is a strong Apollo.io alternative if you’re looking for simple prospecting and fast CRM syncing. It’s great for sales reps who live on LinkedIn and want a browser-first experience with minimal friction.
Best Features:
- Chrome extension for LinkedIn lead capture
- Email/phone enrichment
- CRM sync with Salesforce and HubSpot
- Campaign tracking and activity analytics
Pricing Information:
LeadIQ offers free and paid plans based on user count and monthly credits. Tiered pricing is straightforward and scales with usage.
LeadIQ vs Apollo.io: Who is better?
LeadIQ is easier to use and more focused on data capture. Apollo offers more automation, but with greater complexity. LeadIQ is great for smaller sales teams.
10. Slintel (by 6sense)
Slintel is a strong Apollo.io competitor for data-driven teams running ABM or enterprise campaigns. Now under the 6sense umbrella, Slintel combines technographics, buying signals, and predictive scoring for smarter prospecting.
Best Features:
- Buyer intent and ICP modeling
- Technographic targeting
- Integration with 6sense’s sales and marketing stack
- Account-level research and scoring
Pricing Information:
Slintel uses enterprise pricing with custom quotes. Ideal for companies already using the 6sense platform.
Slintel vs Apollo.io: Who is better?
Slintel is better for data-rich ABM campaigns. Apollo is more rep-friendly for daily outbound. If you’re scaling into account-based strategies, Slintel may be worth exploring.
Apollo.io Alternatives FAQs
What is the best Apollo.io alternative?
Lusha is the best Apollo.io alternative for most sales teams, offering cleaner data, simpler UI, and faster setup — without compromising on core capabilities.
Why do businesses look for Apollo.io alternatives?
Common issues include inconsistent data accuracy, a complex interface, limited international coverage, or a lack of deep CRM customization.
What criteria should I consider when choosing an Apollo.io alternative?
Look at data quality, ease of use, CRM integrations, support for multi-channel outreach, and whether the platform fits your team size and sales model.
Which Apollo.io alternative is best for startups and small businesses?
Lusha, LeadIQ, and UpLead are great for small teams thanks to their ease of use, flexible plans, and reliable contact enrichment.
Why is Lusha better than Apollo.io?
Lusha provides higher-quality contact data, a smoother interface, and faster workflows — all without the learning curve or bloat of a full engagement suite.
How accurate is Apollo.io’s contact data?
Apollo.io has a large database, but data accuracy can vary by region and role. Some users report high bounce rates or outdated titles, especially outside the US.
What should I consider before switching from Apollo.io?
Evaluate your outreach needs, the accuracy of the data you’re getting, and whether you’re using all of Apollo’s features. If not, a simpler and more focused tool like Lusha might be a better fit.
