This play runs on a scheduled cadence, searches for new prospects using Lusha’s Prospecting capabilities, enriches those contacts with verified data, and creates new leads directly in Salesforce.
Instead of manual list building or one-off imports, this workflow creates a continuous, automated prospecting pipeline—feeding Salesforce with fresh, enriched leads every few days.
Manual prospecting doesn’t scale. Lists go stale, reps spend time searching instead of selling, and lead quality varies by source.
This play centralizes prospecting in Lusha and automates delivery into Salesforce. Leads arrive already enriched, standardized, and ready for routing or outreach—without manual exports or uploads.
Make sure the following connections are active:
Adjust the cadence based on your needs:
Tip: Start slower, validate lead quality, then increase frequency.
Configure Lusha Prospecting filters such as:
This ensures only ICP-fit prospects enter Salesforce.
The enrichment step fills in:
Best practice: Limit enrichment volume per run to control credit usage.
Map enriched fields to Salesforce lead properties:
Tip: Use a dedicated lead source value to track performance.
Run the recipe manually and confirm:
The goal: Prospecting shouldn’t be manual or inconsistent. This play turns Lusha into a continuous, automated lead engine for Salesforce—delivering fresh, enriched prospects on a predictable schedule.
One data connection. Works in Claude, ChatGPT, your CRM, or any agent you build.
